+7 495 157-71-17
info@paradigm-a.ru
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lending design

of a manufacturer of surge arresters

We created an effective landing page invitation
for the International Forum and Exhibition
Development of a Landing Page Invitation to the Electrical Networks Exhibition (IFES-2025) Objective
To create an effective landing page invitation for the International Forum and Exhibition "Electric Networks" (IFES-2025), a key industry event in the electric power industry.
  • Attract the target audience (specialists, companies, experts);
  • Ensure a high level of participant registration;
  • Communicate the key benefits of the event;
  • Build anticipation for a significant professional event.
CASE
TARGET
It was necessary to emphasize that the invitation was from the company "Polymer-Apparat", which will be participating in the exhibition. A mandatory section included the products to be showcased at the stand and an exhibition map indicating the company's booths. The company also created a questionnaire to collect contact information from potential partners. A link was required to be placed on the landing page.
Solution: Landing page structure and content
  • Style: strict, technological (blue, gray, and white tones with green/orange accents).
  • Typography: clear sans-serif fonts (for mobile readability).
  • Responsiveness: fully optimized for smartphones and tablets.
  • Animation: smooth transitions between blocks, elements appearing as you scroll.
Visual and UX solutions
results
Landing has become an effective promotion tool
  • +40 %
    Registration growth
  • +60%
    Engagement
+7 495 157-71-17
info@paradigm-a.ru
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